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Brand visualisation & logo identity

TexCycle A

TexCycle works with brands or labels that want to keep their standards high & only sourcing clean products making a clear powerful statement on green fashion.

TexCycle works with brands or labels that want to keep their standards high & only sourcing clean products making a clear powerful statement on green fashion.

Pink Flower
Pink Flower
Pink Flower



Concept

Texcycle was founded in Jaipur, Rajasthan, India established in 2023, to make organic socks and help brands get rid of greenwashing claims. They work with brands or labels that are adamant about keeping their standards high and only sourcing clean products, making a clear powerful statement on green fashion.

Insights

I've taken up this project as a hypothetical rebrand of their existing logo styles and in the coming project their brand perception. For part A the brief is to create a comprehensive branding package, that explores logo styles which are in sync with the Brand Story, Brand Purpose, and Brand Personality. The same has been explored through three logo styles.




Concept

Texcycle was founded in Jaipur, Rajasthan, India established in 2023, to make organic socks and help brands get rid of greenwashing claims. They work with brands or labels that are adamant about keeping their standards high and only sourcing clean products, making a clear powerful statement on green fashion.

Insights

I've taken up this project as a hypothetical rebrand of their existing logo styles and in the coming project their brand perception. For part A the brief is to create a comprehensive branding package, that explores logo styles which are in sync with the Brand Story, Brand Purpose, and Brand Personality. The same has been explored through three logo styles.




Concept

Texcycle was founded in Jaipur, Rajasthan, India established in 2023, to make organic socks and help brands get rid of greenwashing claims. They work with brands or labels that are adamant about keeping their standards high and only sourcing clean products, making a clear powerful statement on green fashion.

Insights

I've taken up this project as a hypothetical rebrand of their existing logo styles and in the coming project their brand perception. For part A the brief is to create a comprehensive branding package, that explores logo styles which are in sync with the Brand Story, Brand Purpose, and Brand Personality. The same has been explored through three logo styles.